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ACTIONS COMMERCIALES

Radiodays Europe 2021 : perspectives d’améliorations du problème marketing du média radio.

Joris Van Der Pol Managing Director de Talpa Network (Pays Bas) a développé un playdoyer et des propositions pour la valorisation du marché publicitaire radio

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octobre 11, 2021

BRAND CONTENT

Radiodays Europe 2021 : le spot n’est pas la seule source de revenus

Mario Cabanas, DG de TargetSpot a lancé 3 pistes innovantes pour le développement de nouvelles sources de revenus autour de l’audio. – l’audio en

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octobre 11, 2021

BRAND CONTENT

Du matériel pédagogique pour apprendre à réussir une stratégie de contenu de marque

The Branded Content Project aide les médias à commercialiser des contenus de marque et partage des vidéos pédagogiques destinées aux annonceurs. Le brand content peut

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septembre 30, 2021

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ACTIONS COMMERCIALES (95)
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ANNONCEURS (27)
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AUDIO (27)
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BRIEFINGS (14)
CRÉATION (41)
CRISE (17)
DATAS (12)
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ÉTUDES & CHIFFRES CLÉS (104)
ÉVÉNEMENTS (66)
FORMATION (70)
GRANDS PRIX PUB RADIO (3)
Non classé (161)
PODCASTS (45)
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PUBLICATIONS (6)
RADIOS ASSOCIATIVES & COMMUNAUTAIRES (10)
REGLES & USAGES (10)
RÉSEAUX SOCIAUX (17)
TECHNOLOGIES (26)
TENDANCES (416)
Uncategorized (52)
WEBINAIRE (5)

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